December 3, 2009
Today I thought, in the wake of the FTC changes, it was probably prudent to warn you that all of my marketing education products may cause cancer.
You see, it’s entirely possible you’ll be so giddy with relief when you realize how much time, money, and effort you’ve been wasting chasing the wrong keywords, monitoring the [...]
Read the full article →
December 1, 2009
I think most people don’t realize that the AdWords algorithms aren’t static formulas frozen in code, but more like evolving organisms in their own Darwinian environment, evolving over time as the algorithms themselves observe their own success or failure.
Please permit me a quick “Geekgasm” diversion to help you understand the mechanics behind all this (or [...]
Read the full article →
