From the monthly archives:

January 2010

Free Content Network Telseminar

January 12, 2010

* FREE CONTENT NETWORK TELESEMINAR: Perry Marshall
http://www.PayPerClickSearchMarketing.com/ContentNetworkCall.php
Hey… I just wanted to give you the heads up that Perry’s doing another free content network teleseminar with Shelley Ellis tomorrow.
I’ve known Perry a LONG time, and there’s one very important thing I’ve learned about him… he rarely promotes ANY other marketer CONSISTENTLY (besides me that is).   [...]

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Free Content Network Book and MP3 Interview

January 11, 2010

David Szetela, CEO of ClixMarketing.com is the author of Wiley’s upcoming “PPC in One Hour a Day”, as well as  ”Customers Now – Profiting from the New Frontier of Content Based Internet Advertising”.
He’s also the host of “PPC Rockstars”, a weekly pay per click podcast with some truly valuable guests and marketing gems.
David not only [...]

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Tabasco Sauce in the Bathroom and Effective Outsourcing

January 6, 2010

Guess what’s on my bathroom sink, neatly lined up with all my shampoos, soaps, electric beard trimmer, and dental floss:

A nice bottle of Tabasco Sauce.
It’s true.  My housekeeper puts it there for me every week and ensures it’s fresh.
What the hell do I need Tabasco sauce in the bathroom for?   Beats me.
But it seems Helena [...]

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Overwhelmed?

January 6, 2010

Are you already feeling overwhelmed by your projects this year?
Feeling overwhelmed is a by-product of lacking CONFIDENCE in your plans.
Why?   Because when you’ve got 100% confidence your plans are the right ones, you also know with certainty which plans are wrong.  And when you know that, you can just say “NO” to distractions, put your [...]

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How to Commit Social Media Suicide

January 5, 2010

You might think this post would be all about what not to do while marketing your site in the Web 2.0 nexus we call “social media” … but it’s not.
You see I ran across a very interesting service yesterday called the “Web 2.0 Suicide Machine“. It’s designed to automatically erase your profiles, contacts, [...]

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More Emotional Marketing Examples

January 3, 2010

A few months ago I made a post about “rational purchasing consciousness” the essence of which was to underscore the need to communicate emotional benefits subtly in order to avoid harming the consumer’s desire to perceive themselves as a smart shopper.
In other words … “Show Them, Don’t Tell Them”
At that time,  several people asked for more [...]

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How to Make Decisions Easier

January 2, 2010

Being an entrepreneur inevitably means having way more projects and opportunities than you can possibly handle.  Around this time of year, we all get busy with our planning systems and spreadsheets, setting goals, and making plans.
The bad news is,  the longer you work as an entrepreneur, the more opportunities you’ll get, and the harder the [...]

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