Terry Dean on the Hyper Responsive Keyword Process (after consulting with ME for a full day on all his Adwords questions and concerns):
- AdWords Bullseye (the full day consultation I did with Terry Dean) is now available for purchase. (NOTE: Hyper-Responsive Club Members should not purchase unless they do not mind the overlap in material. Adwords Bullseye is essentially a “how does the hyper-responsive process simplify and make adwords more powerful” interview)
- If you’d like to thoroughly absorb the application of hyper-responsive principles to keyword selection and AdWords 2.0, the BEST place to start in my materials is the hyper-responsive club
- COURTESY NOTICE #1: I’m raising the price on the hyper-responsive club on Tuesday (9/15/09). I’ve been delivering more than 5 times the amount of material most educators provide for less than half the price… and if you’ll excuse my immodesty, I HAVE shared some VERY significant breakthroughs which no one else previously taught. In short, I’ve got one of the lowest attrition rates for a monthly club in the whole industry… for very good reason. So if you’re at all interested, now’s the time to LOCK IN your rate … and beat the hyper-responsive club price increase this coming Tuesday!
- COURTESY NOTICE #2: On Tuesday 9/15/09 I’ll also be raising the price of my personal coaching board for very similar reasons but you can lock in your rate beforehand. If you haven’t reviewed the letter for a while, you’ll note I’ve changed the structure of the coaching system this week to in order to allow people to MOVE FASTER THROUGH MY SYSTEM. (Hyper-responsive club members often inquire how they can “buy ahead” several months, but I don’t allow that without personal supervision. (Painful experience has taught me people take business killing shortcuts when they get 6 months of material at a time… then blame me for the results… which is why the only way I allow people to move faster is on my personal coaching board)
- The above video was first published on Terry Dean’s blog. (If you’re not reading it, you’re really missing out… besides being a good friend, Terry’s one of only 5 internet marketers I bother paying much attention to at all, and one of only 3 newsletters I subscribe to. I’ll let you guess at the others below in the comments if you like)
- If you’d like your PPC managed for you –> www.RocketClicks.com
Note: “AdWords 2.0″ is not an official term used by Google, Inc. “AdWords” is a trademark of Google, Inc.
{ 7 comments… read them below or add one }
Now that sounds like a really good way to approach the market. focus on a laser focus keyword, do some basic research (how can you sell if you do not know your customer very well) and then expand.
Contrast this with the ‘throw a bunch of keywords and see what sticks’ approach and you can easily see which will work better.
I am definitely going to change my marketing to explore this newe approach. Thanks!
Arun
I\’m never ceased to be amazed at your excellent tips, and now this \"bullseye\" methodology.
As an \"advanced\" adwords manager I must admit to getting sucked into this \"keyword candy store\" trap, and you are 100% correct… it does lead to confusion and haphazard optimization.
Thanks for your valuable insights.
I cannot recommend this enough! I have been following Glenn’s Hyper Responsive Marketing system for 5 months and it really does work. With
a bit of time and effort and not a great deal of IT knowledge I got a real ‘how to’ that has saved me a fortune on Adwords. If you keep doing this Glenn you are gonna have an affect on their shares! (LOL)
Thanks for the great info Glen. As a heads up your link to Terry Dean’s blog has a comma ie. www,terrydean.org instead of http://www.terrydean.org
and thus does not work. Its easy to fix.
Martin … thanks so much for your kind words!
So sorry Dennis (and Terry!) Fixed now
Very good information. I like the approach.