Comments on: Adwords Broad Match Magic

By: Steve Hards

Steve Hards — Sun, 16 May 2010 12:37:17 +0000

And that’s uncharacteristically sloppy of me to spell your name wrong! Sorry!

By: Steve Hards

Steve Hards — Sun, 16 May 2010 12:31:42 +0000

“”Magic is Technology Before Its Time” (I forget who said that).”

Oh Glen, that’s uncharacteristically sloppy of you! It was Arthur C Clarke, English physicist & science fiction author, who wrote “Any sufficiently advanced technology is indistinguishable from magic.” in “Profiles of The Future” in 1961.

I’ll now get on with reading the rest of the report!

Steve

By: Gilles Vitu

Gilles Vitu — Sat, 13 Mar 2010 19:03:17 +0000

Thank you for this “Adwords Broad Match Magic”…

Endless Blessings,
Gilles Vitu

By: admin

admin — Wed, 04 Nov 2009 11:02:49 +0000

Paul… the idea is that you develop the messaging by studying emotional eating, but then you bid on the larger broad match term (e.g. “weight loss”)

By: Paul

Paul — Tue, 03 Nov 2009 17:54:55 +0000

Hi Glen, I am also a member of your club and a newbie to internet marketing.

I have a question that might be totally off the wall but in the figures you supply for wrong approach/right approach in the report it says “based on 1,000,000″ impressions. However there are only 27,000 searches for emotional eating, does this mean that you’d have to run that add for close to 3 and a half years to get the return – what am I missing?!

By: Dave

Dave — Mon, 02 Nov 2009 01:12:48 +0000

I get it!

Thank you.

I believe I just saved a bunch of bucks.

Blessings in truth,
Dave

By: admin

admin — Sat, 31 Oct 2009 16:40:58 +0000

Tamar … using the keyword in the headline is a best practice for your FIRST GUESS at what might convert well in a market. However, when you truly understand what makes you stand out (by studying the conversation behind the click) you will frequently find it makes sense to stray from this practice.

And yes, please do your lessons
(I get SO happy when people actually do the work and report back their results)

By: Haroun Kola

Haroun Kola — Sat, 31 Oct 2009 10:58:31 +0000

Thanks Glenn

I’m downloading it and reading it right now

By: Tamar

Tamar — Sat, 31 Oct 2009 01:32:31 +0000

After all the lessons on Adwords where they say have the Keyword that you’re bidding on every line of your ad……

Is that now not true? Or has Google got better..or more intuitive – same thing:)!

Cheers,
Tamar
PS I’m a member of your club and I keep putting off doing my lessons! Must put it at the top of the “To Do List” again!

By: Rodney

Rodney — Fri, 30 Oct 2009 20:22:17 +0000

Glenn,

This technique is awesome. I never thought about how the fact that Google now uses the fuzzy logic to expand broad match might actually be used in such a powerful way.

Rodne