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	<title>Pay Per Click Search Marketing &#187; AdWords Software</title>
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	<link>http://www.payperclicksearchmarketing.com</link>
	<description>Hyper Responsive Paid Search Engine Marketing (GlennLivingston.com)</description>
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	<itunes:summary>The 80/20 rule suggests a very small percentage of customers are responsible for a very large percentage of your profits.  Hyper-Responsive AdWords Marketing means optimizing your ads, landing pages, and your entire sales process for the most valuable customers in your market.  Dr. Glenn Livingston is the CEO of RocketClicks.com, a full service online marketing agency managing millions of dollars of ad-spend each year.  He&#039;s also successfully entered over a dozen PPC markets himself. </itunes:summary>
	<itunes:author>Glenn Livingston, Ph.D.</itunes:author>
	<itunes:explicit>clean</itunes:explicit>
	<itunes:image href="http://www.payperclicksearchmarketing.com/PodCastArtWorkHappyGlenn.jpg" />
	<itunes:owner>
		<itunes:name>Glenn Livingston, Ph.D.</itunes:name>
		<itunes:email>glenn@howtodoubleyourbusiness.com</itunes:email>
	</itunes:owner>
	<managingEditor>glenn@howtodoubleyourbusiness.com (Glenn Livingston, Ph.D.)</managingEditor>
	<copyright>Psy Tech Inc.</copyright>
	<itunes:subtitle>Hyper Responsive Paid Search Engine Marketing (GlennLivingston.com)</itunes:subtitle>
	<itunes:keywords>adwords, pay per click, ppc, market research</itunes:keywords>
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		<title>Pay Per Click Search Marketing &#187; AdWords Software</title>
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		<item>
		<title>Adwords Conversion &#8211; Advanced</title>
		<link>http://www.payperclicksearchmarketing.com/adwords-conversion-advanced/</link>
		<comments>http://www.payperclicksearchmarketing.com/adwords-conversion-advanced/#comments</comments>
		<pubDate>Sat, 07 Feb 2009 00:33:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[AdWords Cost]]></category>
		<category><![CDATA[AdWords Software]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Split Testing]]></category>
		<category><![CDATA[adwords costs]]></category>
		<category><![CDATA[adwords testing]]></category>
		<category><![CDATA[adwords tools]]></category>

		<guid isPermaLink="false">http://www.payperclicksearchmarketing.com/?p=124</guid>
		<description><![CDATA[Part 3 &#8211; Where To Find Free Taguchi Testing Software

Part 4 &#8211; Advanced Adwords Testing Example

Part 5 &#8211; Advanced PPC Conversion Testing 

NOTE: This post is a continuation of from yesterday&#8217;s post on advanced adwords testing
]]></description>
			<content:encoded><![CDATA[<p><strong>Part 3 &#8211; Where To Find Free Taguchi Testing Software</strong></p>
<p><object width="320" height="265" data="http://www.youtube.com/v/_-bYDxMQzbs&amp;hl=en&amp;fs=1" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/_-bYDxMQzbs&amp;hl=en&amp;fs=1" /><param name="allowfullscreen" value="true" /></object></p>
<p><strong>Part 4 &#8211; Advanced Adwords Testing Example</strong></p>
<p><object width="320" height="265"><param name="movie" value="http://www.youtube.com/v/Kx9jSfcIgvU&#038;hl=en&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/Kx9jSfcIgvU&#038;hl=en&#038;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="320" height="265"></embed></object></p>
<p><strong>Part 5 &#8211; Advanced PPC Conversion Testing </strong></p>
<p><object width="320" height="265"><param name="movie" value="http://www.youtube.com/v/nJYISDlqUMA&#038;hl=en&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/nJYISDlqUMA&#038;hl=en&#038;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="320" height="265"></embed></object></p>
<p>NOTE: This post is a continuation of from yesterday&#8217;s post on <a href = 'http://www.payperclicksearchmarketing.com/advanced-pay-per-click-testing/'>advanced adwords testing</a></p>
]]></content:encoded>
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		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Advanced Pay Per Click Testing</title>
		<link>http://www.payperclicksearchmarketing.com/advanced-pay-per-click-testing/</link>
		<comments>http://www.payperclicksearchmarketing.com/advanced-pay-per-click-testing/#comments</comments>
		<pubDate>Fri, 06 Feb 2009 01:31:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[AdWords Software]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Pay Per Click Management]]></category>
		<category><![CDATA[Split Testing]]></category>
		<category><![CDATA[advanced split testing]]></category>
		<category><![CDATA[adwords costs]]></category>
		<category><![CDATA[pay per click search marketing]]></category>
		<category><![CDATA[taguchi]]></category>

		<guid isPermaLink="false">http://www.payperclicksearchmarketing.com/?p=121</guid>
		<description><![CDATA[&#8220;Scientifically Improve Your Clicks, Sales, And Profits Hundreds Of Times Faster by Testing More Than One Thing At A Time!&#8221;
Part 1 &#8211; The Limits of Traditional Split Testing

Part 2 &#8211; The Taguchi Miracle

This post is continued with Advanced Adwords Conversion
]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;"><strong>&#8220;Scientifically Improve Your Clicks, Sales, And Profits Hundreds Of Times Faster by Testing More Than One Thing At A Time!&#8221;</strong></p>
<p>Part 1 &#8211; The Limits of Traditional Split Testing<br />
<object width="320" height="265" data="http://www.youtube.com/v/aFfrbf5gIlU&amp;hl=en&amp;fs=1" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/aFfrbf5gIlU&amp;hl=en&amp;fs=1" /><param name="allowfullscreen" value="true" /></object></p>
<p>Part 2 &#8211; The Taguchi Miracle</p>
<p><object width="320" height="265" data="http://www.youtube.com/v/Kqg6vgUV1kc&amp;hl=en&amp;fs=1" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/Kqg6vgUV1kc&amp;hl=en&amp;fs=1" /><param name="allowfullscreen" value="true" /></object></p>
<p>This post is continued with Advanced <a href = 'http://www.payperclicksearchmarketing.com/adwords-conversion-advanced/'>Adwords Conversion</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Pay Per Click Tools &#8211; My Favorite</title>
		<link>http://www.payperclicksearchmarketing.com/pay-per-click-tools-my-favorite/</link>
		<comments>http://www.payperclicksearchmarketing.com/pay-per-click-tools-my-favorite/#comments</comments>
		<pubDate>Mon, 02 Feb 2009 17:56:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[AdWords Software]]></category>
		<category><![CDATA[Competitive Intelligence]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Market Intelligence]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[adwords tools]]></category>
		<category><![CDATA[keyword tool]]></category>

		<guid isPermaLink="false">http://www.payperclicksearchmarketing.com/?p=83</guid>
		<description><![CDATA[Your competition has already spent
thousands testing keywords and ads &#8230;
why re-invent the wheel?
Watch this short video
and you&#8217;ll quickly see how to&#8230;



NARROW DOWN THE FIELD OF COMPETITORS TO THOSE YOU REALLY NEED TO WATCH: Find out who actually maintains successful campaigns for months at a time (know who to emulate and who to ignore)


GET THEIR COST PER CLICK: Estimate how [...]]]></description>
			<content:encoded><![CDATA[<p align="center"><strong><span style="font-family: Tahoma; font-size: large;">Your competition has already spent<br />
thousands testing keywords and ads &#8230;<br />
why re-invent the wheel?</span></strong></p>
<p align="center"><strong><span style="font-family: Tahoma; font-size: medium;">Watch this short video<br />
and you&#8217;ll quickly see how to&#8230;</span></strong></p>
<blockquote>
<ul>
<li>
<p align="left"><span style="font-family: Verdana; font-size: x-small;"><strong>NARROW DOWN THE FIELD OF COMPETITORS TO THOSE YOU REALLY NEED TO WATCH:</strong> Find out who actually maintains successful campaigns <em>for months at a time</em> (know who to emulate and who to ignore)</span></p>
</li>
<li>
<p align="left"><span style="font-family: Verdana; font-size: x-small;"><strong>GET THEIR COST PER CLICK</strong>: Estimate how much it&#8217;ll cost you to get into a market, or successfully maintain a presence on a given keyword.  Your competitors have already tested this  &#8230; why not just look at their numbers?</span></p>
</li>
<li>
<p align="left"><span style="font-family: Verdana; font-size: x-small;"><strong>LEGALLY STEAL THEIR BEST PERFORMING KEYWORDS AND ADS</strong>: Hmmmm &#8230; why would anyone want to see a competitor&#8217;s best performing keywords and ads?  Get a running start on the market by leap-frogging their hard work!</span></p>
</li>
<li>
<p align="left"><span style="font-family: Verdana; font-size: x-small;"><strong>WHAT ARE YOU COMPETITION&#8217;S BEST AFFILIATES DOING?</strong>: Identify your competitor&#8217;s MOST SUCCESSFUL affiliate ads, follow up systems, and landing pages &#8230; see which of their strategies are already working.  (You can get a list of the contact info for their best affiliates too &#8230; just in case you&#8217;d like to have them promote YOUR product)</span></p>
</li>
</ul>
</blockquote>
<p style="text-align: center;"><object width="320" height="265" data="http://www.youtube.com/v/VQOnBySImiI&amp;hl=en&amp;fs=1" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/VQOnBySImiI&amp;hl=en&amp;fs=1" /><param name="allowfullscreen" value="true" /></object></p>
<p style="text-align: center;"><a title="affiliate elite" href="http://www.payperclicktoolbox.com/Links/AffiliateElite2.php" target="_blank">Click here for the trial offer</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Split Testing &#8211; Why You&#8217;re Doing It Wrong</title>
		<link>http://www.payperclicksearchmarketing.com/split-testing-why-youre-doing-it-wrong/</link>
		<comments>http://www.payperclicksearchmarketing.com/split-testing-why-youre-doing-it-wrong/#comments</comments>
		<pubDate>Fri, 30 Jan 2009 11:54:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[AdWords Cost]]></category>
		<category><![CDATA[AdWords Software]]></category>
		<category><![CDATA[MSN]]></category>
		<category><![CDATA[Overture (yahoo search marketing)]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Split Testing]]></category>

		<guid isPermaLink="false">http://www.payperclicksearchmarketing.com/?p=43</guid>
		<description><![CDATA[WARNING: &#8220;99% of Adwords Advertisers Are
Making Split Testing Decisions Using The Wrong Numbers!&#8221;
(And if you make Adwords split testing decisions based on click through OR conversion alone, you&#8217;re definitely one of them)


You can pick up the spreadsheet here
Or there&#8217;s a FREE utility to fix the problem here

]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><strong>WARNING: &#8220;99% of Adwords Advertisers Are<br />
Making Split Testing Decisions Using The Wrong Numbers!&#8221;<br />
</strong>(And if you make Adwords split testing decisions based on click through OR conversion alone, you&#8217;re definitely one of them)<strong><br />
</strong><br />
<object width="320" height="265" data="http://www.youtube.com/v/lD3S20do0B8&amp;hl=en&amp;fs=1" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/lD3S20do0B8&amp;hl=en&amp;fs=1" /><param name="allowfullscreen" value="true" /></object></p>
<p style="text-align: center;"><a title="split testing" href="http://www.adwordsmarketingmuscle.com/1001.htm" target="_blank">You can pick up the spreadsheet here</a></p>
<p style="text-align: center;"><a title="Super Split Tester" href="http://www.supersplittester.com" target="_blank">Or there&#8217;s a FREE utility to fix the problem here</a></p>
<p style="text-align: center;">
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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