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	<title>PayPerClickSearchMarketing.com &#187; Search Engines</title>
	<atom:link href="http://www.payperclicksearchmarketing.com/category/search-engines/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.payperclicksearchmarketing.com</link>
	<description>Hyper Responsive Marketing for Achievement Oriented, Introspective Entrepreneurs</description>
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	<itunes:summary>The 80/20 rule suggests a very small percentage of customers are responsible for a very large percentage of your profits.  Hyper-Responsive AdWords Marketing means optimizing your ads, landing pages, and your entire sales process for the most valuable customers in your market.  Dr. Glenn Livingston is the CEO of RocketClicks.com, a full service online marketing agency managing millions of dollars of ad-spend each year.  He&#039;s also successfully entered over a dozen PPC markets himself. </itunes:summary>
	<itunes:author>Glenn Livingston, Ph.D.</itunes:author>
	<itunes:explicit>clean</itunes:explicit>
	<itunes:image href="http://www.payperclicksearchmarketing.com/PodCastArtWorkHappyGlenn.jpg" />
	<itunes:owner>
		<itunes:name>Glenn Livingston, Ph.D.</itunes:name>
		<itunes:email>glenn@howtodoubleyourbusiness.com</itunes:email>
	</itunes:owner>
	<managingEditor>glenn@howtodoubleyourbusiness.com (Glenn Livingston, Ph.D.)</managingEditor>
	<copyright>Psy Tech Inc.</copyright>
	<itunes:subtitle>Hyper Responsive Marketing for Achievement Oriented, Introspective Entrepreneurs</itunes:subtitle>
	<itunes:keywords>adwords, pay per click, ppc, market research</itunes:keywords>
	<image>
		<title>PayPerClickSearchMarketing.com &#187; Search Engines</title>
		<url>http://www.payperclicksearchmarketing.com/RSS-Small.jpg</url>
		<link>http://www.payperclicksearchmarketing.com/category/search-engines/</link>
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	<itunes:category text="Business">
		<itunes:category text="Management &amp; Marketing" />
	</itunes:category>
		<item>
		<title>Bing Quality Score Best Practices</title>
		<link>http://www.payperclicksearchmarketing.com/bing-quality-score-best-practices/</link>
		<comments>http://www.payperclicksearchmarketing.com/bing-quality-score-best-practices/#comments</comments>
		<pubDate>Mon, 13 Jun 2011 18:50:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[MSN]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Quality Score]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.payperclicksearchmarketing.com/?p=1446</guid>
		<description><![CDATA[Hey, guess what PPC fans?
Now there&#8217;s TWO quality scores to contend with&#8230; oh joy oh joy!!!
Even better, there are NEW CHANGES to MSN&#8217;s quality score which are about to rock your world.
Never fear, Nicole Mennicke from Rocket Clicks to the rescue.
Below you&#8217;ll find a SHORT MP3 and MSN Quality Score Cheat Sheet .
(Don&#8217;t ever say [...]]]></description>
			<content:encoded><![CDATA[<p>Hey, guess what PPC fans?</p>
<p>Now there&#8217;s TWO quality scores to contend with&#8230; oh joy oh joy!!!</p>
<p>Even better, there are NEW CHANGES to MSN&#8217;s quality score which are about to rock your world.</p>
<p>Never fear, Nicole Mennicke from Rocket Clicks to the rescue.</p>
<p>Below you&#8217;ll find a <a href="http://glennpsy.s3.amazonaws.com/MSN-Quality-Score-Final.mp3" target="_blank">SHORT MP3</a> and <a href="http://www.payperclicksearchmarketing.com/PDF/AdcenterNewQualityScoreChanges.pdf" target="_blank">MSN Quality Score Cheat Sheet</a> .</p>
<p>(Don&#8217;t ever say I didn&#8217;t give you nothin&#8217;)</p>
<p>Dr. G <img src='http://www.payperclicksearchmarketing.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p><a href="http://www.payperclickmuscle.com" target="_blank">RocketClicks PPC Management</a> |  <a href="http://www.hyperresponsivemarketingsecrets.com" target="_blank">Do It Yourself</a> |  <a href="http://www.GlennCoach.com" target="_blank">Coaching</a> | <a href="http://www.TotalConversionCode.com" target="_blank">Total Conversion Code</a> | <a href="http://www.howtochooseyourmarket.com" target="_blank">Choosing Profitable Markets</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.payperclicksearchmarketing.com/bing-quality-score-best-practices/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
<enclosure url="http://glennpsy.s3.amazonaws.com/MSN-Quality-Score-Final.mp3" length="9688084" type="audio/mpeg" />
			<itunes:subtitle>Hey, guess what PPC fans? - Now there&#039;s TWO quality scores to contend with... oh joy oh joy!!! - Even better, there are NEW CHANGES to MSN&#039;s quality score which are about to rock your world. - Never fear, Nicole Mennicke from Rocket Clicks to the rescue.</itunes:subtitle>
		<itunes:summary>Hey, guess what PPC fans?

Now there&#039;s TWO quality scores to contend with... oh joy oh joy!!!

Even better, there are NEW CHANGES to MSN&#039;s quality score which are about to rock your world.

Never fear, Nicole Mennicke from Rocket Clicks to the rescue.

Below you&#039;ll find a SHORT MP3 (http://glennpsy.s3.amazonaws.com/MSN-Quality-Score-Final.mp3) and MSN Quality Score Cheat Sheet (http://www.payperclicksearchmarketing.com/PDF/AdcenterNewQualityScoreChanges.pdf) .

(Don&#039;t ever say I didn&#039;t give you nothin&#039;)

Dr. G :-)

RocketClicks PPC Management (http://www.payperclickmuscle.com) |  Do It Yourself (http://www.hyperresponsivemarketingsecrets.com) |  Coaching (http://www.GlennCoach.com) | Total Conversion Code (http://www.TotalConversionCode.com) | Choosing Profitable Markets (http://www.howtochooseyourmarket.com)</itunes:summary>
		<itunes:author>Glenn Livingston, Ph.D.</itunes:author>
		<itunes:explicit>clean</itunes:explicit>
		<itunes:duration>20:11</itunes:duration>
	</item>
		<item>
		<title>YouTube SEO Cheat Sheet</title>
		<link>http://www.payperclicksearchmarketing.com/youtube-seo-cheat-sheet/</link>
		<comments>http://www.payperclicksearchmarketing.com/youtube-seo-cheat-sheet/#comments</comments>
		<pubDate>Fri, 03 Jun 2011 19:08:40 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.payperclicksearchmarketing.com/?p=1433</guid>
		<description><![CDATA[So, I recently did an interview with THE YouTube Maestro, Andy Frain&#8230;which not only has been getting rave reviews, but also got me listed on page one of Google for the term &#8220;ugly fat bastard&#8221;  (you&#8217;ll have to listen to the interview to find out why&#8230; and I&#8217;m still on the first page).
Below you&#8217;ll find [...]]]></description>
			<content:encoded><![CDATA[<p>So, I recently did an interview with THE YouTube Maestro, Andy Frain&#8230;which not only has been getting rave reviews, but also got me listed on page one of Google for the term &#8220;ugly fat bastard&#8221;  (you&#8217;ll have to listen to the interview to find out why&#8230; and I&#8217;m <em>still</em> on the first page).</p>
<p>Below you&#8217;ll find a CHEAT SHEET for optimizing YouTube videos, as well as a link back to the interview itself.</p>
<p>Enjoy! &#8211; Dr G <img src='http://www.payperclicksearchmarketing.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p><a title="YouTube SEO Cheat Sheet" href="http://www.payperclicksearchmarketing.com/PDF/You-Tube-SEO-Cheat-Cheat.pdf" target="_blank">YouTube SEO Cheat Sheet</a></p>
<p><a title="YouTube SEO Best Practices" href="http://www.payperclicksearchmarketing.com/youtube-seo-best-practices-mp3/" target="_blank">YouTube SEO Interview (MP3)</a></p>
<p>PS &#8211; Andy is looking for one or two more YouTube case studies to round out the portfolio before we start selling to larger companies.  So if you&#8217;ve got some YouTube videos you&#8217;d like to get ranked in the top 3 for your moderately competitive keywords AND you&#8217;d be willing to serve as a case study in our promotional materials, speak up now or forever hold your&#8230;  (Just send an email to <a href="mailto:youtube@videotrafficmasters.com?subject=youtube%20consult%20please%20maestro" target="_blank">youtube@videotrafficmasters.com</a>)</p>
]]></content:encoded>
			<wfw:commentRss>http://www.payperclicksearchmarketing.com/youtube-seo-cheat-sheet/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>How to Get QUALITY Back Links</title>
		<link>http://www.payperclicksearchmarketing.com/how-to-get-quality-back-links/</link>
		<comments>http://www.payperclicksearchmarketing.com/how-to-get-quality-back-links/#comments</comments>
		<pubDate>Mon, 20 Sep 2010 14:33:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Information Marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Search Engines]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.payperclicksearchmarketing.com/?p=1205</guid>
		<description><![CDATA[The rules of SEO are changing.  Google&#8217;s getting better and better at recognizing high quality back links, and discounting the links you can buy in volume.   In this straight forward interview, Nick Schurk of Rocket Clicks shows you how to get HIGH QUALITY Back Links for both SEO and real prospect click through.
Enjoy!
PS &#8211; [...]]]></description>
			<content:encoded><![CDATA[<p>The rules of SEO are changing.  Google&#8217;s getting better and better at recognizing high quality back links, and discounting the links you can buy in volume.   In this straight forward interview, Nick Schurk of Rocket Clicks shows you how to get HIGH QUALITY Back Links for both SEO and real prospect click through.</p>
<p>Enjoy!</p>
<p>PS &#8211; Cheat sheet <a href="http://www.payperclicksearchmarketing.com/PDF/How-To-Get-QUALITY-Back-Links.pdf" target="_blank">here</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.payperclicksearchmarketing.com/how-to-get-quality-back-links/feed/</wfw:commentRss>
		<slash:comments>24</slash:comments>
<enclosure url="http://www.payperclicksearchmarketing.com/MP3s/How-To-Get-QUALITY-Back-Links.mp3" length="" type="audio/mpeg" />
			<itunes:subtitle>The rules of SEO are changing.  Google&#039;s getting better and better at recognizing high quality back links, and discounting the links you can buy in volume.   In this straight forward interview, Nick Schurk of Rocket Clicks shows you how to get HIGH QUA...</itunes:subtitle>
		<itunes:summary>The rules of SEO are changing.  Google&#039;s getting better and better at recognizing high quality back links, and discounting the links you can buy in volume.   In this straight forward interview, Nick Schurk of Rocket Clicks shows you how to get HIGH QUALITY Back Links for both SEO and real prospect click through.

Enjoy!

PS - Cheat sheet here (http://www.payperclicksearchmarketing.com/PDF/How-To-Get-QUALITY-Back-Links.pdf)</itunes:summary>
		<itunes:author>Glenn Livingston, Ph.D.</itunes:author>
		<itunes:explicit>clean</itunes:explicit>
	</item>
		<item>
		<title>Content Network Negatives and Risk Management</title>
		<link>http://www.payperclicksearchmarketing.com/content-network-negatives-and-risk-management/</link>
		<comments>http://www.payperclicksearchmarketing.com/content-network-negatives-and-risk-management/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 22:24:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[AdWords Changes]]></category>
		<category><![CDATA[Campaigns]]></category>
		<category><![CDATA[Content Network]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Pay Per Click Management]]></category>
		<category><![CDATA[Quality Score]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.payperclicksearchmarketing.com/?p=1010</guid>
		<description><![CDATA[According to Jered &#8220;The Content Network Exorcist&#8221; Klima (who has managed hundreds of thousands of dollars per month), there are nuances of negative site usage and risk management on the Content Network which elude virtually all AdWords users&#8230;
Things which Google themselves point out in the depth of their documentation&#8230;
Which have dramatic implications for how you [...]]]></description>
			<content:encoded><![CDATA[<p>According to Jered &#8220;The Content Network Exorcist&#8221; Klima <em>(who has managed hundreds of thousands of dollars per month),</em> there are nuances of negative site usage and risk management on the Content Network which elude virtually all AdWords users&#8230;</p>
<p>Things which Google themselves point out in the depth of their documentation&#8230;</p>
<p>Which have dramatic implications for how you manage the content network&#8230; it&#8217;s a real paradigm shift.  Without question, it&#8217;s the most valuable thing I&#8217;ve learned about Adwords this year, and it&#8217;ll only take you 15 minutes to go through.</p>
<p><strong>Highly</strong> Recommended,</p>
<p>Glenn <img src='http://www.payperclicksearchmarketing.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p><a style="color: #2361a1; text-decoration: underline; padding: 0px; margin: 0px;" href="http://www.PayPerClickMuscle.com" target="_blank">Rocket Clicks PPC Management</a> |    <a style="color: #2361a1; text-decoration: underline; padding: 0px; margin: 0px;" href="http://www.hyperresponsivemarketingsecrets.com/" target="_blank">Beat the $20/mo Price Increase (2/26/10)</a></p>
<p>PS &#8211; The thematic shift Jered presents is entirely consistent with the focus of my <a href="http://www.hyperresponsivemarketingsecrets.com" target="_blank">hyper-responsive club</a>.  Essentially, you need to start thinking THEMATICALLY, which requires you to more tightly define what your entire site is about than ever before.  In fact, one way of understanding Quality Score is a recognition that if you don&#8217;t take the time to clearly outline your exact place in the world of keyword conversations, Google will define it for you!</p>
<p>I&#8217;ve thought long and hard about the best way to define your space, then conquer it with focus and determination in Google <em>(both Search and Content) </em>and beyond.   This is NOT  a technique or a fad, but a set of principles you implement with a step by step over-my-shoulder system.</p>
<p>I&#8217;m implementing one last price raise on February 26st, jumping from $77 to $97.   So if you&#8217;ve been on the fence following me, consider this your limited opportunity to <a href="http://www.hyperresponsivemarketingsecrets.com" target="_blank">LOCK IN YOUR RATES FOREVER</a>.  (Note: I never raise rates on active members ) <a style="color: #2361a1; text-decoration: underline; padding: 0px; margin: 0px;" href="http://www.hyperresponsivemarketingsecrets.com/" target="_blank">Beat the $20/mo Price Increase (2/26/10)</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.payperclicksearchmarketing.com/content-network-negatives-and-risk-management/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
<enclosure url="http://www.payperclicksearchmarketing.com/MP3s/Content-Network-Negatives.mp3" length="" type="audio/mpeg" />
			<itunes:subtitle>According to Jered &quot;The Content Network Exorcist&quot; Klima (who has managed hundreds of thousands of dollars per month), there are nuances of negative site usage and risk management on the Content Network which elude virtually all AdWords users...</itunes:subtitle>
		<itunes:summary>According to Jered &quot;The Content Network Exorcist&quot; Klima (who has managed hundreds of thousands of dollars per month), there are nuances of negative site usage and risk management on the Content Network which elude virtually all AdWords users...

Things which Google themselves point out in the depth of their documentation...

Which have dramatic implications for how you manage the content network... it&#039;s a real paradigm shift.  Without question, it&#039;s the most valuable thing I&#039;ve learned about Adwords this year, and it&#039;ll only take you 15 minutes to go through.

Highly Recommended,

Glenn :-)

Rocket Clicks PPC Management (http://www.PayPerClickMuscle.com) |    Beat the $20/mo Price Increase (2/26/10) (http://www.hyperresponsivemarketingsecrets.com/)

PS - The thematic shift Jered presents is entirely consistent with the focus of my hyper-responsive club (http://www.hyperresponsivemarketingsecrets.com).  Essentially, you need to start thinking THEMATICALLY, which requires you to more tightly define what your entire site is about than ever before.  In fact, one way of understanding Quality Score is a recognition that if you don&#039;t take the time to clearly outline your exact place in the world of keyword conversations, Google will define it for you!

I&#039;ve thought long and hard about the best way to define your space, then conquer it with focus and determination in Google (both Search and Content) and beyond.   This is NOT  a technique or a fad, but a set of principles you implement with a step by step over-my-shoulder system.

I&#039;m implementing one last price raise on February 26st, jumping from $77 to $97.   So if you&#039;ve been on the fence following me, consider this your limited opportunity to LOCK IN YOUR RATES FOREVER (http://www.hyperresponsivemarketingsecrets.com).  (Note: I never raise rates on active members ) Beat the $20/mo Price Increase (2/26/10) (http://www.hyperresponsivemarketingsecrets.com/)</itunes:summary>
		<itunes:author>Glenn Livingston, Ph.D.</itunes:author>
		<itunes:explicit>clean</itunes:explicit>
	</item>
		<item>
		<title>MP3: Insights for Search &#8211; Practical Uses</title>
		<link>http://www.payperclicksearchmarketing.com/mp3-insights-for-search-practical-uses/</link>
		<comments>http://www.payperclicksearchmarketing.com/mp3-insights-for-search-practical-uses/#comments</comments>
		<pubDate>Mon, 15 Feb 2010 18:14:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Pay Per Click Management]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Search Engines]]></category>
		<category><![CDATA[Traffic]]></category>

		<guid isPermaLink="false">http://www.payperclicksearchmarketing.com/?p=1007</guid>
		<description><![CDATA[You&#8217;ll be Genuinely surprised at all the practical, immediately useful applications Rob Sieracki&#8217;s got for you using this underutilized and undervalued Google tool!
Enjoy  
Rocket Clicks &#124;    Beat the $20/mo Glenn Club Price Increase (2/26/10) &#124;  Coaching Priority List
]]></description>
			<content:encoded><![CDATA[<p>You&#8217;ll be Genuinely surprised at all the practical, immediately useful applications Rob Sieracki&#8217;s got for you using this underutilized and undervalued Google tool!</p>
<p>Enjoy <img src='http://www.payperclicksearchmarketing.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p><a style="color: #2361a1; text-decoration: underline; padding: 0px; margin: 0px;" href="http://www.rocketclicks.com/" target="_blank">Rocket Clicks</a> |    <a style="color: #2361a1; text-decoration: underline; padding: 0px; margin: 0px;" href="http://www.hyperresponsivemarketingsecrets.com/" target="_blank">Beat the $20/mo Glenn Club Price Increase (2/26/10)</a> |  <a style="color: #2361a1; text-decoration: underline; padding: 0px; margin: 0px;" href="http://www.glennlivingston.com/CoachingLetter.htm" target="_blank">Coaching Priority List</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.payperclicksearchmarketing.com/mp3-insights-for-search-practical-uses/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
<enclosure url="http://www.payperclicksearchmarketing.com/MP3s/Insights-For-Search.mp3" length="" type="audio/mpeg" />
			<itunes:subtitle>You&#039;ll be Genuinely surprised at all the practical, immediately useful applications Rob Sieracki&#039;s got for you using this underutilized and undervalued Google tool! - Enjoy :-) - Rocket Clicks |    Beat the $20/mo Glenn Club Price Increase (2/26/10) | ...</itunes:subtitle>
		<itunes:summary>You&#039;ll be Genuinely surprised at all the practical, immediately useful applications Rob Sieracki&#039;s got for you using this underutilized and undervalued Google tool!

Enjoy :-)

Rocket Clicks (http://www.rocketclicks.com/) |    Beat the $20/mo Glenn Club Price Increase (2/26/10) (http://www.hyperresponsivemarketingsecrets.com/) |  Coaching Priority List (http://www.glennlivingston.com/CoachingLetter.htm)</itunes:summary>
		<itunes:author>Glenn Livingston, Ph.D.</itunes:author>
		<itunes:explicit>clean</itunes:explicit>
	</item>
		<item>
		<title>Google Agency Land</title>
		<link>http://www.payperclicksearchmarketing.com/google-agency-land/</link>
		<comments>http://www.payperclicksearchmarketing.com/google-agency-land/#comments</comments>
		<pubDate>Fri, 02 Oct 2009 01:27:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Pay Per Click Management]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.payperclicksearchmarketing.com/?p=727</guid>
		<description><![CDATA[Not many PPC marketers know about Google&#8217;s special support program for Search Marketing Agencies &#8220;Google Agency Land&#8221;.   Well, guess who got featured in their video?  (We&#8217;re so proud!)

(The grinning guy in green shirt is Jered Klima, from Rocket Clicks)
How to Do It Yourself &#124; Coach with Glenn &#124; Done For You
]]></description>
			<content:encoded><![CDATA[<p>Not many PPC marketers know about Google&#8217;s special support program for Search Marketing Agencies &#8220;Google Agency Land&#8221;.   Well, guess who got featured in their video?  (We&#8217;re so proud!)</p>
<p><object width="560" height="340" data="http://www.youtube.com/v/nPY_D8mPt0Y&amp;hl=en&amp;fs=1&amp;" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/nPY_D8mPt0Y&amp;hl=en&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /></object></p>
<p><em>(The grinning guy in green shirt is Jered Klima, from Rocket Clicks)</em></p>
<p><a href="http://www.hyperresponsivemarketingsecrets.com/" target="_blank"><em>How to Do It Yourself</em></a><em> | </em><a href="http://www.glennlivingston.com/CoachingLetter.htm" target="_blank"><em>Coach with Glenn</em></a> | <a href="http://www.rocketclicks.com/" target="_blank">Done For You</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.payperclicksearchmarketing.com/google-agency-land/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Negative Keyword Slides</title>
		<link>http://www.payperclicksearchmarketing.com/negative-keyword-slides/</link>
		<comments>http://www.payperclicksearchmarketing.com/negative-keyword-slides/#comments</comments>
		<pubDate>Thu, 01 Oct 2009 10:38:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[AdWords Cost]]></category>
		<category><![CDATA[Keywords]]></category>
		<category><![CDATA[MSN]]></category>
		<category><![CDATA[Match Types]]></category>
		<category><![CDATA[Overture (yahoo search marketing)]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Pay Per Click Management]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.payperclicksearchmarketing.com/?p=725</guid>
		<description><![CDATA[A few months ago we delivered a killer Negative Keyword Webinar, but neglected to post the slides.  One of my coaching students made me aware of this, and some people are having trouble watching the video (just clear your cache if you are, this fixes it 90% of the time).
In any event, you can download [...]]]></description>
			<content:encoded><![CDATA[<p>A few months ago we delivered a killer <a href="http://www.payperclicksearchmarketing.com/negative-keyword-webinar-free/">Negative Keyword Webinar</a>, but neglected to post the slides.  One of my coaching students made me aware of this, and some people are having trouble watching the <a href="http://www.negativekeywordvideo.com" target="_blank">video</a> (just clear your cache if you are, this fixes it 90% of the time).</p>
<p>In any event, you can download the <a href="http://www.payperclicksearchmarketing.com/PDF/NegativeKeywordVideoSlides.pdf" target="_blank">negative keyword slides</a> here in PDF format.</p>
<p>The majority of AdWords accounts we&#8217;ve seen have been incredibly under-optimized for negative keywords.   Most people know what they are, and have a few dozen, or perhaps a few hundred.  But an optimized account making good use of broad match will often have THOUSANDS of negatives which can DRAMATICALLY increase your click through rate and reduce your cost per acquisition.</p>
<p>And when you combine the power of  <a href="http://www.rocketclicks.com" target="_blank">Rocket Clicks</a> negative keyword strategy with the power of the <a href="http://www.hyperresponsivemarketingsecrets.com" target="_blank">hyper-responsive adwords bulls</a> eye process, you wind up with an extraordinary Adwords campaign, both optimized and easy to manage. <em> (The <a href="http://www.hyperresponsivemarketingsecrets.com" target="_blank">bulls eye process</a> relies heavily on identifying the 6 most important keywords in your market, then leveraging Google&#8217;s broad match algorithms to expand your traffic around this theme)</em></p>
<p>Seriously, if your Adwords spend is even $100/mo, the time you spend watching this FREE webinar and studying the slides is a total &#8220;no brainer&#8221;.    It&#8217;s one of the very few times I&#8217;m comfortable saying it&#8217;s entirely possible you&#8217;ll make money TONIGHT with this information.</p>
<p>All my best,</p>
<p>Dr. G <img src='http://www.payperclicksearchmarketing.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p><a href="http://www.hyperresponsivemarketingsecrets.com/" target="_blank"><em>How to Do It Yourself</em></a><em> | </em><a href="http://www.glennlivingston.com/CoachingLetter.htm" target="_blank"><em>Coach with Glenn</em></a> | <a href="http://www.RocketClicks.com" target="_blank">Done For You</a></p>
]]></content:encoded>
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		<slash:comments>16</slash:comments>
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		<title>Your Marketing Center of Gravity</title>
		<link>http://www.payperclicksearchmarketing.com/your-marketing-center-of-gravity/</link>
		<comments>http://www.payperclicksearchmarketing.com/your-marketing-center-of-gravity/#comments</comments>
		<pubDate>Tue, 22 Sep 2009 17:44:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[AdWords Cost]]></category>
		<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Campaigns]]></category>
		<category><![CDATA[Content Network]]></category>
		<category><![CDATA[Hyper Responsive Marketing]]></category>
		<category><![CDATA[Information Marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[MSN]]></category>
		<category><![CDATA[Match Types]]></category>
		<category><![CDATA[Overture (yahoo search marketing)]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Pay Per Click Management]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Search Engines]]></category>
		<category><![CDATA[Tools]]></category>

		<guid isPermaLink="false">http://www.payperclicksearchmarketing.com/?p=704</guid>
		<description><![CDATA[There&#8217;s one mistake I see people make more often than any other (in both Adwords and Organic SEO), which could be defined as not having a &#8220;marketing center of gravity&#8221;.
You may THINK you know what I mean, and on the surface, you probably do.  But when you watch the video below, you&#8217;ll see the IMPLICATIONS [...]]]></description>
			<content:encoded><![CDATA[<p>There&#8217;s one mistake I see people make more often than any other (in both Adwords and Organic SEO), which could be defined as not having a &#8220;marketing center of gravity&#8221;.</p>
<p>You may THINK you know what I mean, and on the surface, you probably do.  But when you watch the video below, you&#8217;ll see the IMPLICATIONS are much further reaching, and in many ways the opposite of what you currently think they are.</p>
<p>I can&#8217;t recommend you watch this one more highly <em>(I know that&#8217;s kind of immodest, please don&#8217;t tell my Mom):</em></p>
<p><strong>Center of Gravity Part ONE:</strong></p>
<p><object width="588" height="472" data="http://www.youtube.com/v/YzhM2H11bhM&amp;hl=en&amp;fs=1&amp;" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/YzhM2H11bhM&amp;hl=en&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /></object></p>
<p><a href="http://www.hyperresponsivemarketingsecrets.com/" target="_blank"><em>How to Do It Yourself</em></a><em> | </em><a href="http://www.glennlivingston.com/CoachingLetter.htm" target="_blank"><em>Coach with Glenn</em></a></p>
<p><strong>Center of Gravity Part TWO:</strong></p>
<p><object width="588" height="472" data="http://www.youtube.com/v/rSz2DmftgEg&amp;hl=en&amp;fs=1&amp;" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/rSz2DmftgEg&amp;hl=en&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /></object></p>
<p><a href="http://www.hyperresponsivemarketingsecrets.com/" target="_blank"><em>How to Do It Yourself</em></a><em> | </em><a href="http://www.glennlivingston.com/CoachingLetter.htm" target="_blank"><em>Coach with Glenn</em></a></p>
]]></content:encoded>
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		<slash:comments>14</slash:comments>
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		<item>
		<title>Google vs. Facebook &#8211; Advertising Wars</title>
		<link>http://www.payperclicksearchmarketing.com/google-vs-facebook-advertising-wars/</link>
		<comments>http://www.payperclicksearchmarketing.com/google-vs-facebook-advertising-wars/#comments</comments>
		<pubDate>Fri, 18 Sep 2009 19:45:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[AdWords Changes]]></category>
		<category><![CDATA[Campaigns]]></category>
		<category><![CDATA[Content Network]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[MSN]]></category>
		<category><![CDATA[Overture (yahoo search marketing)]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Pay Per Click Management]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engines]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Traffic]]></category>

		<guid isPermaLink="false">http://www.payperclicksearchmarketing.com/?p=680</guid>
		<description><![CDATA[
There&#8217;s a LOT more advertising inventory available than what you see in Google. (Google owns search, but there are about a dozen other networks with MUCH more inventory for display advertising)
You haven&#8217;t been able to get at it yet because of extremely high minimum spends (e.g. $10K to $20K/mo commitments) and because it&#8217;s much harder [...]]]></description>
			<content:encoded><![CDATA[<ol>
<li><strong>There&#8217;s a LOT more advertising inventory available than what you see in Google.</strong><em> (Google owns search, but there are about a dozen other networks with MUCH more inventory for display advertising)</em></li>
<li><strong>You haven&#8217;t been able to get at it yet because of extremely high minimum spends </strong>(e.g. $10K to $20K/mo commitments) and because it&#8217;s much harder to target effectively &#8230;<strong><br />
</strong></li>
<li><strong>The coming war between Google (who organizes the world&#8217;s <span style="text-decoration: underline;">information</span> &#8211; Web 1.0) </strong>a<strong>nd Facebook (who organizes and connects the world&#8217;s <span style="text-decoration: underline;">people</span> &#8211; Web 2.0) </strong>really defines the differing values and changing search behavior we can expect to see in coming years&#8230;</li>
<li><strong>This war should open the vast traffic networks to the smaller entrepreneur </strong><em>(who has prepared the right tools)&#8230;</em></li>
<li> To prepare for the opportunity, please <strong>listen to the free MP3 below</strong></li>
</ol>
<p>If you think your business might qualify for this type of advertising, please submit the <a href="http://www.rocketclicks.com/Management.htm" target="_blank">paid ppc consultation request</a> and mention this call in the comments section.   <em>If you&#8217;re not quite ready for our services but are interested in improving your results yourself, please <a href="http://www.hyperresponsivemarketingsecrets.com" target="_blank">click here</a></em></p>
<p>This interview was inspired by a <a href="http://www.wired.com/techbiz/it/magazine/17-07/ff_facebookwall" target="_blank">recent article </a>in Wired Magazine.</p>
]]></content:encoded>
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		<slash:comments>7</slash:comments>
<enclosure url="http://www.payperclicksearchmarketing.com/MP3s/Google-Vs-Facebook.mp3" length="" type="audio/mpeg" />
			<itunes:subtitle>   There&#039;s a LOT more advertising inventory available than what you see in Google. (Google owns search, but there are about a dozen other networks with MUCH more inventory for display advertising)   You haven&#039;t been able to get at it yet because of ext...</itunes:subtitle>
		<itunes:summary>
	* There&#039;s a LOT more advertising inventory available than what you see in Google. (Google owns search, but there are about a dozen other networks with MUCH more inventory for display advertising)
	* You haven&#039;t been able to get at it yet because of extremely high minimum spends (e.g. $10K to $20K/mo commitments) and because it&#039;s much harder to target effectively ...

	* The coming war between Google (who organizes the world&#039;s information - Web 1.0) and Facebook (who organizes and connects the world&#039;s people - Web 2.0) really defines the differing values and changing search behavior we can expect to see in coming years...
	* This war should open the vast traffic networks to the smaller entrepreneur (who has prepared the right tools)...
	*  To prepare for the opportunity, please listen to the free MP3 below

If you think your business might qualify for this type of advertising, please submit the paid ppc consultation request (http://www.rocketclicks.com/Management.htm) and mention this call in the comments section.   If you&#039;re not quite ready for our services but are interested in improving your results yourself, please click here (http://www.hyperresponsivemarketingsecrets.com)

This interview was inspired by a recent article  (http://www.wired.com/techbiz/it/magazine/17-07/ff_facebookwall)in Wired Magazine.</itunes:summary>
		<itunes:author>Glenn Livingston, Ph.D.</itunes:author>
		<itunes:explicit>clean</itunes:explicit>
	</item>
		<item>
		<title>Adwords Bragging</title>
		<link>http://www.payperclicksearchmarketing.com/adwords-bragging/</link>
		<comments>http://www.payperclicksearchmarketing.com/adwords-bragging/#comments</comments>
		<pubDate>Mon, 20 Apr 2009 19:22:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Article Marketing]]></category>
		<category><![CDATA[Campaigns]]></category>
		<category><![CDATA[Competitive Intelligence]]></category>
		<category><![CDATA[Conversion]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Emotional Marketing]]></category>
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		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[MSN]]></category>
		<category><![CDATA[Market Intelligence]]></category>
		<category><![CDATA[Market Research]]></category>
		<category><![CDATA[Match Types]]></category>
		<category><![CDATA[Overture (yahoo search marketing)]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Search Engines]]></category>
		<category><![CDATA[Split Testing]]></category>
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		<category><![CDATA[Traffic]]></category>

		<guid isPermaLink="false">http://www.payperclicksearchmarketing.com/?p=347</guid>
		<description><![CDATA[Sorry &#8230; just had to brag for a moment.  (This is a testimonial received for The Naked Truth About Internet Marketing)
Email From A Client Who Previously Heard Me Present Hyper-Responsive Adwords Methods
&#8220;Hi Glenn,  I just picked up your Truth Profits program and I gotta tell you&#8230;I was blown away by the PPC section you [...]]]></description>
			<content:encoded><![CDATA[<p>Sorry &#8230; just had to brag for a moment.  (This is a testimonial received for <a title="the naked truth about internet marketing" href="http://www.thenakedtruthaboutinternetmarketing.com" target="_blank">The Naked Truth About Internet Marketing)</a></p>
<p><strong>Email From A Client Who Previously Heard Me Present Hyper-Responsive Adwords Methods</strong></p>
<p>&#8220;Hi Glenn,  I just picked up your Truth Profits program and I gotta tell you&#8230;I was blown away by the PPC section you included.  Like a lot of internet marketers, I&#8217;ve lost my shirt (and close to my pants! <img src='http://www.payperclicksearchmarketing.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' />  in getting pay-per-click completely WRONG for so long. I&#8217;ve purchased several programs but all they seem to do is tell you Google&#8217;s &#8220;rules&#8221; or how to try to &#8220;game the system&#8221;.</p>
<p>The format that your team used with discussing PPC was like being a fly on the wall as real pro&#8217;s discuss what&#8217;s REALLY working in this area. It&#8217;s obvious that the other marketers you teamed up with were somewhat challenged at some point with PPC. They asked all the right questions (for beginners and pro&#8217;s)&#8230;and you gave some incredible answers in a real step-by-step format.</p>
<p>I listened to the recording 3 times in a row and found new tips each time. In fact, I listened to it while on the treadmill at my gym and had to keep jumping off to scribble down the thoughts and ideas as they came pouring into my head! (I think you&#8217;re personally responsible for about 750 calories I could have lost if I&#8217;d just been able to keep running! Won&#8217;t hold it against you!)</p>
<p>Anyway, just wanted to say that I&#8217;ve listened to many of your recordings in the past but this one is by FAR the best yet. This section alone was worth far more than the price I paid.</p>
<p>Thanks for the tips!&#8221;</p>
<p>Jeff Anderson Chicago, IL</p>
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