Thanks to all three of you for taking the time and making it available.

PS: I contacted Chuck to see if I he still needed any Adwords help.

PPS: Kevin, I went through Glenn’s predecessor course in the “Double Your Business” course. I also joined his monthly membership course. It’s the only course I pay for, and I believe that Glenn has focused on principles rather than techniques as he states above.

Regarding your Quality Score concerns, I’ve always focussed on principles rather than techniques, so my work tends to be evergreen. When it’s not, I upgrade and/or replace it. (In fact, this was part of the reason I developed the club in the first place, because surveys had become difficult in Google due to quality score issues and I needed to update the techniques)

Notwithstanding the above, I tend not to focus too much on the very traditional affiliate model. Lots of affiliates use my systems, but it’s to build a list, nurture it with value, and then send that list to the affiliate offers. Of course, you CAN use it to understand the market and write better ads which go direct to merchant, or just through a blog without any necessary list building, but honestly I think that’s building on sand, not on stone.

For what it’s worth

I feel that to this date (and I have been studying direct marketing in general for at least 10 years) Terry Dean and you have built the most trust in me in towards each of you, in the shortest amount of time.

So thank you for being trustworthy.

By the way, I know Perry Marshall has already blogged about the Big Google Shake-up over some niche market affiliate businesses or business models…Do you address this in your Hyper-Responsive Marketing material? That is the thing that is keeping me from buying it right now. I don’t want to get sincere but wrong information (wrong meaning written before the situation changed)… I hired a prominent SEO specialist 6 years ago when I was just getting into online marketing and paid him a handsome sum. I did everything he said to a “T” and it bombed. I discussed it with him and he said” Google changed their algorithm” the end. No offer to help me out, he spent his time and I couldn’t demand he do more work…but it left me very sensitive to information timing. Great information yesterday may not be great information today… I hope that makes sense.

I, for example, have a hard time convincing my readers that they can really download the subscriber’s corner products for free ! I understand. How many marketers really mean free when they say it ?

However I really think that customers will finally, with some education from our part, know how to to differenciate liars from others over time and your recording is definitively helping them do it.