Comments on: Testing Email Sequence Order (Cheat Sheet)

By: Guy Porter

Guy Porter — Sun, 05 Jul 2009 03:29:27 +0000

Tremendous idea, Glenn. For an initial responder sequence of 5 letters (not counting the welcome letter), how many prospects need to go through each of the different cycles before you can find a signficant difference?

By: Will

Will — Sat, 04 Jul 2009 13:35:12 +0000

Glenn,

One other thing I, and I’m sure a lot of others would be interested to hear, is your take on the actual spacing of a follow-up sequence. I’m sure (knowing you) there has been some testing done on this and would love any tips on what you have found works best for you.

Thanks again.

By: Will

Will — Sat, 04 Jul 2009 13:30:51 +0000

Glenn,

Thanks so much for this cheat sheet. With the way email deliverability and readership is at the moment, anything we can do to get more response from our list is always greatly welcomed.